Why is it that often the hopes, dreams and goals that accompany a new year, give way to cynicism before Valentine's Day?
Somehow we sometimes get so beaten down by the status quo, that we think it's "naive" to hope for something more. So we fall into the old patterns of cynicism. "That's the way it's always been around here". "They'll never accept my new idea". "Things will never change".
Well this thinking might be safe, and it's sure a nice place to hide, but it's not leadership.
As alliance managers our job is to lead. To believe that change is possible, that better is possible. I'm not talking about being blind to the realities and challenges of the current environment. I'm talking about being fully cognizant of the obstacles and challenges before you, but deciding that you are going to try to make a difference anyway.
As we attack our alliance plans and strategies for 2011, let's resolve to lead.
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