One of the things I love most about alliance management is that at it's heart, it involves managing and driving change. Think about it, two companies are getting together to create something that they couldn't do on their own. And often getting to that compelling mutual value proposition requires persuading people to change from the status quo.
So, really, alliance managers are "captains of change".
So here's part one on a series on change - the role of the captain. What do alliance manager's need to do to be captains of change?
- Set the cadence
- Measure progress
- Cheerlead successes
- Inspect what you expect.
- Navigate around turbulence
- Make course corrections
- Ensure safe arrival
